Milwaukee-based company Prolitec is partnering its services with stores, hotels, casinos to create a positive scent experience for customers. Its patented, micron-sized droplets are distributed quietly and subtly throughout a space. And from the retail perspective, it seems to be working. According to Andy Ginsberg, facilities director of the Mirage hotel and casino, where “This is by far one system that actually does work. Not the cheapest system out there, but it’s a quality product.”

Read more at the Milwaukee Journal-Sentinel

The conference was held Dec. 7-9 at the Gansevoort Hotel in Miami Beach. In a statement following the announcement, SMI said it jointly gave the award to Prolitec and Abercrombie in order to recognize the two companies for their “ground-breaking in-store scenting program” and “as acknowledgement of their leadership in the use of scent in merchandising and in-store communications.”

“When it comes to using scent in merchandising, Abercrombie is a true pioneer,” said Prolitec CEO Richard Weening. “Abercrombie’s CEO Mike Jeffries and his leadership team are superstars in retail merchandising and masters of the art of engaging all the senses in the store. They are key contributors to ambient scenting’s emergence as one of the hottest trends in retailing.”

From MarketWatch

For further reporting on ScentWorld Expo, check out the NY Times: Scent Makers Sweeten the Smell of Commerce

While many chain stores across America are stalling growth in today’s economy, Goodwill thrift-store locations are thriving, and the company is expanding. Ambient scenting is part of a move toward making the thrift store shopping experience more like a mainstream retail experience.

The 44 stores will utilize a signature scent featuring hints of sweet orange and honeysuckle, custom-designed by Milwaukee-based Prolitec to create a clean, crisp atmosphere.

More at Marketwire.

Flawless incorporates a blend of cucumber, pear and citrus along with magnolia and verbena, and is finished with rich saffron and cocoa.

Ben Bridge assembled a dynamic team to create Flawless, including renowned perfumer Raymond Matts, who helped create Clinique’s “Happy” and Elizabeth Taylor’s “White Diamonds,” and Prolitec Inc., whose  system enables a scent experience without  spritzing.

More at diamonds.net

Air/Q ATMOSPHERES™ Offers New Technology for Community Health and Wellness Programs

MILWAUKEE, WI–(Marketwire – March 1, 2011) – From ancient times to the present day, people have relied on natural scents like lavender, verbena and jasmine to help them achieve states of calm, alertness and well-being. Now, with the launch of its Air/Q ATMOSPHERES™ system, Prolitec, Inc. (www.prolitec.com) makes it possible to do this for an entire assisted-living community, enhancing the experience of residents and staff, and making positive impressions on visitors.

ATMOSPHERES™ is a computer-controlled, fully-automated system that works through the HVAC system or from appliances mounted on walls, in or above ceilings or on tabletops to maintain a controlled, light level of a natural aromatherapy scent throughout the common areas. The system is fully supported by Prolitec with onsite periodic service and requires no staff involvement.

Natural scents include blends of chamomile, aromatic lavender and other complementary and proprietary ingredients. Their proven benefits can also be brought to individual resident rooms through the Air/Q™ Whole Room Air Freshener™, a sleek, miniaturized version of Prolitec’s commercial scenting technology that is small enough to rest on a tabletop.

“There is a body of scientific literature illustrating the remarkable ability of natural fragrances to impact mood and cognitive function,” noted Richard Weening, CEO of Prolitec. “Aromatherapy and the use of scent to achieve an outcome has become an important part of holistic health and wellness programs. According to a Duke University study, for example, the scent of lavender relaxed participants every bit as much as a physical massage. These potentially therapeutic benefits make Air/Q ATMOSPHERES™ a natural fit for the assisted-living industry.”

The industrywide launch of Air/Q ATMOSPHERES™ follows 18 months of testing in more than 50 assisted-living facilities, including most of the communities of Aegis Living, a national leader in retirement and assisted living.

Air/Q ATMOSPHERES™ is “green” and fully compliant with the stringent regulatory requirements of OSHA and the state of California, Weening added. “Prolitec’s patented micro-droplet technology creates a uniform scent effect with a bare minimum of product — less than 1 molecule out of every 1 million molecules in the air,” he explained. “In addition to using far less product, this very small amount of scent is unlikely to trigger an allergic reaction in sensitive residents.”

Typically, in fact, residents are exposed to far higher amounts of scented product — up to 100 times greater — from the likes of restroom deodorizers, aerosols and plug-in air fresheners. These relatively inefficient products also tend to be more expensive when used in an assisted-living or retirement setting, Weening added.

Through the Air/Q ATMOSPHERES™ program, Prolitec offers a wide range of broadly appealing aromatherapy fragrances that can be customized for the specific requirements of clients based on the proven benefits of this ancient science. The unique adjustability of the Air/Q system also provides an additional layer of customization. “The result is a transformed atmosphere that improves the overall experience of residents, staff and visitors,” Weening said.

About Prolitec

Prolitec (www.prolitec.com) develops and provides innovative airborne technologies for infection control, odor cancellation, and the use of scent for positive emotional and physiological experiences. The company’s technologies are employed by retailers, hotels, casinos, fitness centers, spas, healthcare facilities, and other institutional and commercial facilities in the U.S. and 46 countries around the world.

In his new position, Carman, who is based in Milwaukee, will manage Prolitec’s direct sales of odor cancellation, scenting and scent marketing systems to companies in the retail, hospitality, healthcare, spa & fitness, and gaming industries. He reports to CEO Richard Weening.

Carman comes to Prolitec with more than 16 years of experience in sales management, client retention and operations for companies providing multi-media content and delivery systems to major retail, hospitality, financial services and other companies, including such major national accounts as Abercrombie & Fitch, Bally’s Total Fitness, Banana Republic, Brinker International, Citibank, Delta Airlines, Disney Stores, GAP, Hollister, Kohl’s, Macy’s, Old Navy, Outback, Ruby Tuesday, Starbucks, Tommy Bahama, and Urban Outfitters.

Most recently, he was senior vice president of sales at DMI Music & Media Networks, a full-service music branding agency. In that capacity, he was responsible for rebranding and restructuring DMI’s private label radio division. From 1999-2007, Carman was senior vice president of sales for PlayNetwork, a global provider of creative and customized media solutions for retail, hospitality, health and fitness, banking, and other business environments, where his accomplishments included increasing monthly music subscribers from several hundred in 1999 to more than 49,000 in 2007

Carman — who recently relocated to Milwaukee from Tampa, Fla. — began his career in 1993 with BOSE Music Systems Group, where, as director of sales, he was responsible for developing and managing an audio-video systems business channel that was sold into major national accounts.

“Craig is a perfect fit for Prolitec,” said Richard Weening, CEO. “He has extensive and successful experience establishing and maintaining trusted-partner relationships. That’s what we do.”

A native of Vineland, N.J., Carman also brings a background as a professional musician and golfer. As a musician, the drummer spent seven years doing studio work and playing with a showband that toured the hotel circuit in the U.S. and Europe. Carman also spent seven years as a PGA professional, most recently as head pro at the Glen Lakes Country Club in Brooksville, Fla.

About Prolitec

Prolitec (www.prolitec.com) develops and provides innovative airborne technologies for infection control, odor cancellation, and the use of scent for positive emotional and physiological experiences. The company’s technologies are employed by retailers, hotels, casinos, fitness centers, spas, healthcare facilities, and other institutional and commercial facilities in the U.S. and 46 countries around the world.

Air care is a nearly $7 billion a year industry in the United States. Milwaukee-based Prolitec Inc. has focused on that market and has optimized a state-of-the-art technology in its products that can not only make the air in a space smell better, with its newest released product, aria, it can also make the air cleaner and healthier for people to breathe.

“The company formed after acquiring a technology that is capable of converting liquids into small particles that are 100th the diameter of a human hair,” said Richard Weening, chairman and chief executive officer of Prolitec. “The technology is extremely advanced and useful for a lot of different applications, but right now we are targeting the air quality and sanitation market.”

Prolitec’s aria air sanitizer is designed to infuse an air sanitizer that kills bacteria and viruses in the ambient air of Prolitec spaces, Weening said.

“We’re focused on implementing the aria technology in spaces where the likelihood of disease transmission is high,” he said. “Aria can substantially reduce bacteria levels in the air and is primarily used in hospital settings, senior care and living facilities or clinics.”

According to Weening, Prolitec uses its patented technology to turn a liquid chemical known as glycol into air sanitizing particles, which are then infused into the air in a specific space.

“The sanitizer is infused into the air in a very small quantity of one part per million,” Weening said. “Research indicates that glycol maintained at a certain concentration can substantially reduce airborne bacteria in a space and aria has the technology to measure and maintain that level over time.”

The air sanitizing chemical is also safe for continuous use in human-occupied spaces, Weening said.

Aria was developed by Prolitec’s Aerobiology & Infection Control Division and is approved by the EPA. The device functions around the clock and can automatically respond to airborne germs and bacteria generated by coughs and sneezes, Weening said.

“The spread of germs and disease in a hospital or clinical setting is a huge problem all over the world,” Weening said. “Not because those places aren’t clean, but because people that are sick are coming to them all the time to get well. Hospitals and hospital-like settings already have infection control programs in place. This is meant to be an automated supplement to that program. Aria is always on and can act as a foundation for those existing policies to improve results.”

Prolitec specializes in transforming the air ambience of a space. Prior to the aria air sanitation device, the company’s primary focus was scent, Weening said.

“Our biggest market right now is introducing scents into spaces,” he said. “If a certain space always smells a certain way, Abercrombie and Fitch stores across the country, for example, that’s us. We’re an air care company with a heavy emphasis on technology and using that technology to provide a service to our customers.”

Prolitec does business worldwide for its scent introductory system and hopes to expand the same way with the aria air sanitation device.

Aria air sanitizer can be used in spaces as large as entire hospital wings to smaller spaces like homes, offices and classrooms, Weening said.

In larger systems, aria is installed in air control or HVAC systems throughout the building. The device is installed with a recyclable replacement cartridge full of liquid that Prolitec certified partners can replace on an as-needed basis, Weening said.

“We provide aria as a monthly service with a one time single service fee where our people handle and maintain all the equipment,” he said. “Cartridges are replaced on an as- needed basis, which is determined based on what adjustable sanitation setting the space requires or desires.”

Prolitec has worked extensively in long term care and senior living facilities to implement aroma therapy devices, Weening said. According to Weening, individuals can purchase a Prolitec whole house air freshener system and an aria cartridge for use in the home, office or classroom.

“Our main focus is to implement the technology where infection control and the risk of spreading infectious diseases are high,” Weening said. “However, the technology can and should be used anywhere there is a need for reducing airborne bacteria. We are targeting hospital systems and long-term care facilities because the likelihood of spreading germs and bacteria are high and the most risky for patients and residents in those settings.”

In his new position, Clements will be responsible for directing domestic and global marketing of airborne and surface antimicrobial systems being developed by the division to inhibit disease transmission. Chief among these is aria™, the recently introduced ‘always-on’ air-sanitizing system designed to counter airborne bacteria in assisted living facilities, hospitals, medical offices and other enclosed spaces.

A veteran sales executive with over 15 years of sales and marketing experience, Clements comes to Prolitec from ScentAir, Charlotte, N.C., where he served as director of national account sales since May 2005. In that role, he directed all inside, national account and distribution partner marketing and sales activity for the scent marketing/aroma branding services company. Prior to that, he was director of sales for the government and military division of Gekay Sales & Service in Ludlow, Mass., responsible for the direction of all field marketing and sales activity for a new line of fitness equipment. Earlier in his career, Clements was southeast region senior sales manager for Irwin International, Alpharetta, GA, and director of merchandising for Triarc Beverage Group, White Plains, N.Y.

Clements, a resident of Charlotte, N.C., graduated from Pace University, Pleasantville, N.Y., with a Bachelor of Business Administration.

“I look forward to introducing aria™ and other superior technologies now under development by our scientific team to medical facilities, assisted living centers, schools, daycare centers and other markets where infection control is a vital issue,” said Clements. “In particular, the automated aria™ system fills a critical gap in infection control in facilities where commonly deployed protocols calling for hand-washing and frequent wiping of surfaces still fail to address the issue of airborne bacteria.”

About Prolitec
Prolitec (www.prolitec.com) develops and deploys air-treatment and air care technologies for healthcare facilities, hotels, casinos, and other institutional and commercial facilities in the U.S. and 46 countries around the world. The company’s Aerobiology and Infection Control division is engaged in the development and deployment of airborne and surface antimicrobial systems to inhibit disease transmission.

Via Marketwire

Harald leaves behind his wife, Caroline Pieper-Vogt, the CEO of Fusion Brands, and their two children, Raffaela and Palmer.

In lieu of flowers, donations in Mr. Vogt’s memory will be accepted at the Preventive Medicine Research Institute, located at 900 Bridgeway, Sausalito, CA 94965 (www.pmri.org).

http://www.wcbs.tributes.com/show/Harald-Vogt-89044965

Mr. Dong’s scent features ambrette seeds, cashmeran, blood rose and kaffir lime leaves—and was diffused throughout the event via a system by Prolitec Inc.

http://www.cosmeticworld.com/story_jumps/story337.html