Tag Archives: Fragrance Industry
Flawless fragrance in Ben Bridge stores for Mother’s Day
Ben Bridge jewelers will add a signature scent gift at its stores ahead of Mother’s Day as an add-on to a jewelry purchase. Named “Flawless,” the scent is sold in a distinctive diamond-shaped bottle, and its packaging opens similar to … Continue reading
Filed under News
Lithuania brands itself with new national fragrance
Agence France Presse Lithuania is pioneering a new type of national symbol to convey the character of the ex-Soviet Baltic state in a fragrant way with a bottle of perfume. Lithuania’s foreign ministry has already sent bottles of the new … Continue reading
Filed under News
State of the industry, from Bloomberg
A fascinating article over at Bloomberg Businessweek gives an overview of the state of scent marketing and some of the latest scent-related developments. A few wildly different items of note: Research in France indicates scent may have a powerful role … Continue reading
Filed under News
Allergy in fragrance workshop
The International Fragrance Association (IFRA) is offering a workshop about Allergy Prevalence in Fragrance in Brussels, Belgium on November 4, 2008. Topics addressed will include a clinical epidemiology survey of fragrance allergies, a presentation on the EDEN epidemiological study, the … Continue reading
Filed under News
Smell like a funeral home before your time!
I don’t normally report about wearable perfumes here in Air Sense News, but occasionally I hear about something that’s just too good not to mention. These items generally fall under the category of “brilliant marketing ploys.” Here’s the latest, which … Continue reading
Filed under News
Soap company tries to convince Asia it stinks
Soap company Unilever is trying to sell deodorants to the Asian market. According to Unilever, the Asian market has been difficult for sellers of fragrant products, because people in Asia are less concerned with what they smell like. A Unilever … Continue reading
Filed under News
IFF downgraded by JPMorgan
JPMorgan analyst Jeffrey J. Zekauskas downgraded shares of International Flavors & Fragrances in a note to investors last week. Citing slower sales in its fragrance segment during the fourth quarter of 2007, as well as rising food costs, IFF’s status … Continue reading
Filed under News
