After over 9 months of testing, Japanese telecommunications company NTT has finally made their scent-emitting digital signage available for commercial use outside Japan. The signage is paired with a network-based fragrance communication system: scents emitted are programmed via the internet to correspond with the sound and video display on the sign. The scent-emitting system is available starting at US$1,400.
In trials last year, a cosmetics company said the scent-emitting signs attracted twice as much attention as the non-scented signs, and an ice cream shop increased its sales by 30% with a sign that emitted the scent of vanilla ice cream.
Links:
Advertisement
