Travelodge offers rooms with choice of scent
June 18, 2008
The UK press is reporting that Travelodge, the budget hotel chain, has started offering rooms with a variety of available scents” Guests can choose from scents of chocolate, freshly cut grass, or the sea, which will be dispersed in their rooms at night. The scent options were chosen based on a survey of guests at Travelodge Birmingham Fort Dunlop. Also available at some of the hotels are “ReminiScents,” which are scented sheets that can be placed inside pillow cases, available in the scents listed above, as well as baby powder and apple pie.
Links: Easier Travel, Telegraph, TimesOnline, Travelodge UK
Entry Filed under: News. Tags: Ambient Scenting, Hotels, Marketing, Trends.
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