Feeling uninspired by stories about scent marketing and scented products? Get inspired by “Scentsory Design.” Imagine a dress that’s like a second skin, containing sensors that keep track of what’s happening in your body. Now, imagine that this dress also contains micro tubing and a fragrance pump, delivering scent to targeted areas of the body. Researcher Jenny Tillotson is imagining dresses like this, made of this kind of “smart fabric.” From her web site: “Scentsory Design chooses scent as a tool to improve mental and physical wellbeing, enabling the wearer to act on visual cues or detect scent signals, allowing immediate information. Scentsory Design creates Emotional Fashion: responsive clothes that offer social and therapeutic value in a desirable fashion context.”
See Fashion Trendsetter for more information and a fascinating video, as well as Jenny Tillotson’s web site, Smart Second Skin.
