Monthly Archives: January 2008
Reebok makes Kool-Aid scented shoes
Mmm, what foot fetishist wouldn’t want a pair of sneakers that smelled like grape Kool-Aid? Soon you’ll be able to have your very own. The scent is delivered via scented sock liners in grape, cherry and strawberry flavors. There will … Continue reading
Office scenting can increase productivity
FM World, a British magazine for facilities managers, is making a case for management of workplace aromas. The article cites Takasago’s research into the impact of various essential oils on office productivity, which found that workers make fewer typing errors … Continue reading
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Fusing fashion and olfaction with "Smart Fabric"
Feeling uninspired by stories about scent marketing and scented products? Get inspired by “Scentsory Design.” Imagine a dress that’s like a second skin, containing sensors that keep track of what’s happening in your body. Now, imagine that this dress also … Continue reading
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Rachel Herz in AdWeek
Rachel Herz, olfactory scientist and author of “The Scent of Desire,” has an entertaining piece about scent marketing in the latest issue of AdWeek. Most of what she mentions are things you’ve read here before, but there are a couple … Continue reading
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Odor appreciation influenced by names
Neuroscientists have been looking at the connections between words and odor perception. What they’ve found is that how we judge an odor is influenced by knowing beforehand what we’re smelling. A Canadian study recently published in the Journal of Neurophysiology … Continue reading
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Perfumes are more than just fragrances
Cosmeticsdesign.com has done an interesting bit about perfume companies’ efforts to market the healthful benefits of their fragrances. We’ve got House of Rose‘s alcohol-free perfumes for healthier skin, some of which have anti-aging properties. Apparently the scent of pink grapefruit … Continue reading
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MRSA Update
Aerobiologists and scent-machine makers in the business of infection control and prevention will be interested in the recent Infection Prevention Industry Update. The article contains the latest findings about the startling increase in prevalence of methicillin-resistant Staphylococcus aureus (MRSA). See … Continue reading
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