Monthly Archives: December 2007
British postal service puts hope in sensorily enhanced mail
Over the last three years, Britain’s quantity of direct mail has fallen by 12 percent. And while you might be saying “hooray” to less junk mail, Britain’s Royal Mail is not so happy about it. The internet has changed everything. … Continue reading
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Cambridge, MA Theatre presents Smell-o-Vision version of Willy Wonka
Boston-area scent lovers! Run, don’t walk to the Brattle Theatre this Thursday Dec. 13, where smelly movie genius Megan Dickerson is presenting a unique screening of Willy Wonka and the Chocolate Factory. There will be essential oils, oscillating fans, blowing … Continue reading
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Burning rubber goes floral
Korean-based company Kumho Tires has developed the world’s first line of pleasantly scented tires. Dubbed the ECSTA DX “aroma tire,” the scented tires contain heat resistant scented oil embedded into the rubber. Available scents include lavender, orange, and jasmine. Kumho … Continue reading
Cosmetic group changes name to focus on safety
In response to growing consumer demand for regulation of cosmetics and fragrances, the Cosmetic, Toiletry and Fragrance Association has renamed itself the Personal Care Products Council. Chaired by the president of global strategy at Proctor & Gamble, the newly named … Continue reading
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Rachel Herz’ "Scent of Desire"
Olfactory scientist Rachel Herz’ “The Scent of Desire,” about the relationship between olfaction and emotion, is hot off the press. I haven’t read it yet, but I’m seeing some really interesting reviews around the net. Now Smell This The Seattle … Continue reading
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