Scent developers, marketers and fragrance consumers will converge in France next month for the World Perfumery Congress, where Givaudan’s CEO Gilles Andrier will speak about “The Noses of Tomorrow.” Representatives of over 50 of the top flavor and fragrance companies will be present, trading tips and trying to sell their scents to, among others, the increasing number of companies using scent in their products and stores. The World Perfumery Congress takes place on June 5 in Cannes, France. Read more in Time Magazine or visit the web site of the World Perfumery Congress.


